Job Description :
We are looking for an experienced Senior Performance Marketer to manage Meta and Google Ads campaigns. The ideal candidate should have strong knowledge of paid advertising, lead generation, campaign optimization, and performance analysis to deliver measurable business results.
Agency experience is mandatory.
Responsibilities :
- Manage and optimize Meta Ads and Google Ads campaigns.
- Improve lead quality, reduce CPA, and increase ROAS.
- Plan campaigns based on business goals and target customers.
- Work with the creative team to develop high-performing ad creatives.
- Track leads from enquiry to final sale with the sales team.
- Monitor campaign performance and identify improvement areas.
- Prepare performance reports and share insights with clients.
- Handle client communication related to campaign performance.
- Use AI and workflow tools like GPT, Gemini, and ClickUp.
Requirements :
- 2–3 years of experience in Meta Ads and Google Ads.
- Agency experience is mandatory.
- Strong understanding of performance marketing, conversions, and ROI.
- Good analytical and problem-solving skills.
- Understanding of sales funnels and conversion tracking.
- Good communication and client-handling skills.
- Ability to analyze data and make performance-driven decisions.
- Comfortable using AI and workflow tools.